Category: Social Media

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Use Twitter as an Effective Marketing Tool

September 6, 2013

While most companies use a Twitter account, it’s often no more than a place to repost your blogs or publicise the odd promotion. It’s no wonder Twitter has a bad rap...... Read More


Why Facebook Advertising may not work for you

Do Facebook Ads Really Suck?

July 23, 2013

With 900 million monthly users, Facebook commands an enormous captive audience that should be ripe for advertising. It’s the very reason why the company is currently valued at $100 billion. But perception and reality aren’t always the same thing and as the tide turns against the efficacy of Facebook advertising, that valuation may soon seem absurd.... Read More


More Likes in 5 steps

Get more Facebook Likes in Five easy Steps

June 17, 2013

So you finally joined Facebook and took the time to set out your page, but all you’ve got is tumbleweeds and a friend request from your mum. Sure, you can buy your Facebook likes at about a buck each, but this is not a popularity contest. When it comes to...... Read More


zen-again

Zen and the Art of Time Management

June 7, 2013

Does the day have too few hours for you to do all your work and keep up with social media posts, phone calls, meetings and water cooler gossip? If you feel like you’re always scrambling to catch up, what you really need to do is just relax.... Read More


comments

Handling Negative Social Media Responses… like a Boss

May 21, 2013

Remember the old suggestion box? It was a great way for people to anonymously post ideas and complaints and for management to really gauge the mood of their clients. Social media has become our modern-day suggestion box, although most companies are too scared to lift the lid or deal with what’s inside.... Read More


quality-quantity

Twitter Followers: Why Quality is better than Quantity

May 13, 2013

Do you suffer from Twitter envy? Are you considering buying Twitter followers or do you spend way too much time following other people just to boost your numbers? Relax; when it comes to Twitter followers, less can actually be more. Having a few top quality subscribers is far more important than subscribing to the faceless masses.... Read More


time

When Should I Post This? The Science of Social Media Timing.

May 2, 2013

With over 1.2 billion social media users sharing the minutia of their days, it’s tough to get a word in edgeways. Capturing the attention of your followers and fans is not only a matter or alluring content, but also perfect timing.... Read More


Keith McNally’s Podcamp 2013 Panel on Star Trek

March 4, 2013

Keith McNally is a popular pod caster also known as Keith Courage who hosts a show called the Vinyl Countdown. On Saturday 23 Feb 2013 at exactly twelve noon in room RCC-361 there did occur a rare opportunity to attend and participate in a live taping of a Keith Courage...... Read More


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jib strategic is a marketing agency in Toronto. We are graphic design specialists. We are also adversiting experts. Kings of branding and identity. Champs of social relevance and seo.