Category: Content Marketing

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time management tips for marketing managers

Time Management Tips from the Pros

February 20, 2014

“The price of anything is the amount of life you exchange for it,” – David Thoreau. Sadly, if this is the case, the most valuable thing in our lives at the moment is Facebook and Flappy Birds. How we spend our time matters; it shapes the way our business grows...... Read More


4 Reasons why Content Marketing is Essential for your Business

4 Reasons why Content Marketing is Essential for your Business

February 10, 2014

Sure you can post to your social networks and these hold some cache, but how much impact is your online presence really having?... Read More


Promoting your blog content

10 Cool Things to Do with your Blog Once it’s Posted

January 27, 2014

“Three likes and one share? That was Shakespeare-esc in its elegance, come on people!” If you are frustrated that your brilliance goes unnoticed online, then we are here to help. Quality content is the only way to attract a crowd...... Read More


How to write excellent headlines

How to Write Brilliant Blog Headlines

November 1, 2013

We have become a nation of scanners. I blame smartphones and laziness, but reading has become the practice of scanning headlines as we wait in queues, on the train or over lunch in the break room. Consequently,...... Read More


How Semantic Search Is Changing Content Marketing

How Semantic Search is Changing Content Marketing

October 4, 2013

Just like a garden, your content marketing strategy is a bouquet of different flowers including blogs, forums, social networking platforms, videos, e-books, webinars, podcasts and pictures. Just like your floral friends...... Read More


business-blogging

Should your Business get a Blog?

August 26, 2013

To blog or not to blog… it’s a very valid question. Blogging is an enormous commitment and, like a needy Tamagotchi baby, requires constant care. Blogs tick so many of the boxes you need to drive traffic...... Read More


How to write efficiently

We’re Not Wordy

July 26, 2013

Economy of words has never been more important than it is with today’s lazy reader. You have only seconds to capture your reader’s attention before they merrily bounce on to another site, get an important call or multitasking draws their attention elsewhere. The ability to convey a wealth of information in as few words as possible is an art...... Read More


Search and Social Rank Symposium Five

Smojoe Earns Media for Amdry Building Products

June 23, 2013

In June 2013, Rob Campbell of Smojoe wrote business stories about a friend using Amdry insulated walls and basement flooring in a bunch of different online platforms. He created a series of informative articles, blogs and discussion forum posts describing how one contractor in particular was now using these two...... Read More


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jib strategic is a marketing agency in Toronto. We are graphic design specialists. We are also adversiting experts. Kings of branding and identity. Champs of social relevance and seo.

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