Whether you have a physical storefront or a virtual one, much of your marketing effort is aimed at directing potential customers to your website. When they do find their way there, they are at a disadvantage to in-store customers...... Read More
The thrill of getting a real letter in your post box is an archaic throwback to a more romantic era. Bills, credit card statements and brochure from my local realtor-cougar are all swept aside for the joy of an actual letter or postcard...... Read More
Remember the old suggestion box? It was a great way for people to anonymously post ideas and complaints and for management to really gauge the mood of their clients. Social media has become our modern-day suggestion box, although most companies are too scared to lift the lid or deal with what’s inside.... Read More
Clients ask us this question all the time. And our answer is, only if you think it will add value to your customers experience. Just because you can, doesn’t necessarily mean you should. Apps are a great way to provide a highly focused brand experience to your customers. And if...... Read More