Legacies are Built Campaign
POS, DM, web
Identity, web, illustrations
The Big Idea was once a key weapon in a company’s marketing arsenal. Then came the web. As agencies counsel the burying of actual marketing substance, a supremely important, time-tested element of the marketing strategy has been neglected. jib strategic, a Toronto based boutique ad agency, is adept at discovering and executing The Big Idea, making sure your message rings out with resounding clarity.
In this episode of the jibcast we discuss what to do with 2 or 3 years worth of content from your blog. In particular, we talk about publishing your very best work into a book....