Zen and the Art of Marketing Maintenance

Zen and the art of Marketing Maintenance

Zen and the Art of Marketing Maintenance

July 7, 2015

Why do you ride a motorcycle? Its hours of fiddling to get the timing just right, checking and changing the oil and bruising your shin trying to kick-start the damn thing. Bugs in your teeth, rain down your back and motorists who don’t see you or don’t care to.... Read More


jibcast Episode 2 – Repurposing Your Content into A Book

April 24, 2015

In this episode of the jibcast we discuss what to do with 2 or 3 years worth of content from your blog. In particular, we talk about publishing your very best work into a book.... Read More


Content Marketing; Build Trust, not Traffic

April 13, 2015

For many years now, content marketing has had a singular goal; to drive traffic to your site. Success has been gauged by the amount of likes you have and your ever-growing number of followers. But one look at most bounce rates will show... Read More

Why video marketing works

10 Statistical Reasons to Invest in Product Videos for Marketing

December 6, 2013

All aboard the video marketing train! I know you are saying that you don’t have the time, expertise, equipment, software, skills, face or the excuses are endless. The truth is, the advantages of product marketing videos are boundless...... Read More

Improving your conversion with better marketing

Here’s how to Optimize Conversion Rates… Psych!

November 25, 2013

To understand what makes your customers click on the ‘buy’ button, you have to get into their heads. Years of consumer surveys and studies have helped us to understand what drives people to shop, why they choose one brand over another and what makes them more likely to recommend their...... Read More

How Live Chat Can Boost Your Conversion Rate

How Live Chat Can Boost your Conversion Rate

November 18, 2013

Whether you have a physical storefront or a virtual one, much of your marketing effort is aimed at directing potential customers to your website. When they do find their way there, they are at a disadvantage to in-store customers...... Read More

How to write effective twitter posts

How To Write Irresistibly Tantalizing Tweets

October 25, 2013

We all recognize its efficacy as a marketing and communication tool, but we struggle to find anything interesting or eye catching. Learn the secrets to writing Tweets that connect...... Read More


Email Newsletters: Do They Really Work?

October 21, 2013

With social media taking center stage in most modern content marketing strategies, some marketers have forgotten their old and trusted friend, the newsletter. Don’t let this valuable resource be overshadowed by an increasingly demanding marketing retinue. Here are some...... Read More

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jib strategic is a marketing agency in Toronto. We are graphic design specialists. We are also adversiting experts. Kings of branding and identity. Champs of social relevance and seo.