An Insider’s Guide to Authentic Marketing

authentic-marketing

An Insider’s Guide to Authentic Marketing

November 25, 2015

Truly epic marketing is authentic. Whether you are selling a look or a lifestyle, anything short of the real thing feels disingenuous. Even those ‘real people’ adverts are awkward (we’re looking at you, Dove!)... Read More


building-trust

Content Marketing; Build Trust, not Traffic

April 13, 2015

For many years now, content marketing has had a singular goal; to drive traffic to your site. Success has been gauged by the amount of likes you have and your ever-growing number of followers. But one look at most bounce rates will show... Read More


4-ways-to-repurpose-your-content

4 Amazing Ways to Repurpose Your Content [Tips]

March 17, 2015

Ad-addled audiences the world over tend to switch right off the minute you start to market at them. And that’s why content marketing is king. Here are 4 ways to get the most out of your existing content by repurposing it.... Read More


4 Reasons why Content Marketing is Essential for your Business

4 Reasons why Content Marketing is Essential for your Business

February 10, 2014

Sure you can post to your social networks and these hold some cache, but how much impact is your online presence really having?... Read More


Promoting your blog content

10 Cool Things to Do with your Blog Once it’s Posted

January 27, 2014

“Three likes and one share? That was Shakespeare-esc in its elegance, come on people!” If you are frustrated that your brilliance goes unnoticed online, then we are here to help. Quality content is the only way to attract a crowd...... Read More


How to write excellent headlines

How to Write Brilliant Blog Headlines

November 1, 2013

We have become a nation of scanners. I blame smartphones and laziness, but reading has become the practice of scanning headlines as we wait in queues, on the train or over lunch in the break room. Consequently,...... Read More


newsletters

Email Newsletters: Do They Really Work?

October 21, 2013

With social media taking center stage in most modern content marketing strategies, some marketers have forgotten their old and trusted friend, the newsletter. Don’t let this valuable resource be overshadowed by an increasingly demanding marketing retinue. Here are some...... Read More


Search and Social graphic

Search and Social Rank Symposium Five

October 19, 2013

Search and Social Rank Symposium Five was held on a Tuesday 15th October 2013 and ran from 6 to 10pm in the event space above 18 Tank House Lane; the Boiler House Loft venue in the Distillery District...... Read More


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jib strategic is a marketing agency in Toronto. We are graphic design specialists. We are also adversiting experts. Kings of branding and identity. Champs of social relevance and seo.